GOOD IDEAS GROW BIG IN AMSTERDAM / THE GENTLE GIANT
Campaign for the City of Amsterdam to attract foreign investment in the creative industry
It's a story from the viewpoint of an idea or dream. Ideas are like babies; in order to grow healthy and big, it is necessary to provide the right environment: Amsterdam.
Joint inspiration
Launched at Amsterdam’s PICNIC event, BIG was developed for Amsterdam Partners by students of the Miami Ad School Amsterdam, S-W-H and OneBigAgency. BIG was directed and produced by John Doe Amsterdam with Post production from Condor.
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